Mahindra Thar Roxx Launched, Prices Start From ₹12.99 Lakh
The launch of the Mahindra Thar Roxx has created significant buzz in the automotive world. Priced from ₹12.99 lakh, this new 5-door variant of the popular Thar series has been designed to cater to a wider audience, offering more space, advanced features, and enhanced off-road capabilities. Let’s delve deeper into the key aspects of the Thar Roxx, focusing on its launch, pricing, and detailed features across different trims.
The much-anticipated Mahindra Thar Roxx was officially launched following a series of teasers that built excitement among SUV enthusiasts. The Thar Roxx is positioned as a more versatile and spacious option compared to the traditional 3-door Thar, with the base model priced at ₹12.99 lakh for the petrol version and ₹13.99 lakh for the diesel. This pricing strategy places the Thar Roxx at ₹1.64 lakh above its smaller counterpart, emphasizing its premium positioning in Mahindra’s lineup.
Key Launch Details of Thar Roxx
- Starting Price: ₹12.99 lakh for the base petrol variant (MX1) and ₹13.99 lakh for the base diesel variant (MX1).
- Bookings and Test Drives: Bookings for the Thar Roxx will open on October 2, with test drives scheduled to begin on September 14. This timeline allows potential buyers to experience the vehicle firsthand before making a purchase decision.
- Delivery Timeline: Deliveries are set to commence on October 12, aligning with the festive season in India, which is often a peak time for vehicle sales.
Mahindra’s strategic launch timing, coupled with the vehicle’s enhanced features, is likely to attract a diverse range of buyers, from urban dwellers looking for a stylish and capable SUV to off-road enthusiasts seeking adventure.
Mahindra Thar Roxx Variant-Wise Prices
| Variant | Engine | Price (₹ Lakh) | Transmission |
|---|---|---|---|
| MX1 | Petrol | 12.99 | MT |
| MX1 | Diesel | 13.99 | MT |
| MX3 | Petrol | 14.99 | AT |
| MX3 | Diesel | 15.99 | MT |
| AX3 L | Diesel | 16.99 | MT |
| MX5 | Diesel | 16.99 | MT |
| AX5 L | Diesel | 18.99 | AT |
| AX7 L | Diesel | 18.99 | MT |
Mahindra Thar Roxx Trim-Wise Features
Mahindra Thar Roxx MX1
The Mahindra Thar Roxx MX1 is the entry-level variant, yet it comes well-equipped with a host of features that make it a strong contender in the SUV market. Despite being the base model, the MX1 doesn’t compromise on essential features, offering both petrol and diesel engine options with manual transmission.
Key Features
- Engine Options:
- Petrol: 2.0-litre turbo-petrol engine, producing 160 BHP and 330 Nm of torque.
- Diesel: 2.2-litre diesel engine, delivering 150 BHP and 330 Nm of torque.
- Transmission: 6-speed manual gearbox, providing a traditional yet reliable driving experience.
- Exterior Design:
- LED Projector Headlamps: Integrated with C-shaped Daytime Running Lamps (DRLs) for enhanced visibility.
- 18-inch Steel Wheels: Rugged and durable, suitable for various terrains.
- Distinctive Grille: Featuring six vertical elements, setting it apart from the 3-door Thar.
- Interior Highlights:
- 10.25-inch Touchscreen Infotainment System: A modern interface for entertainment and vehicle settings.
- Soft-Touch Materials: Used on the dashboard and door panels, elevating the cabin’s overall feel.
- Rear AC Vents and USB-C Port: Ensuring comfort and convenience for rear passengers.
- Safety:
- Six Airbags: Providing comprehensive protection for all occupants.
- Electronic Stability Control (ESC): Enhancing vehicle stability during challenging driving conditions.
- Three-Point Seat Belts: Available for all passengers, ensuring safety is not compromised.
Mahindra Thar Roxx MX3
The Mahindra Thar Roxx MX3 builds on the foundation laid by the MX1, adding features that enhance both comfort and driving experience. This trim is ideal for those who prioritize convenience and advanced driving aids.
Key Features
- Drive and Terrain Modes:
- Drive Modes: ‘Zip’ for city driving and ‘Zoom’ for more spirited performance.
- Terrain Modes: Tailored settings for snow, sand, and mud, optimizing the vehicle’s performance across different surfaces.
- Interior Comfort:
- Rear Armrest with Cup Holders: Adding convenience for rear passengers.
- Wireless Android Auto and Apple CarPlay: Seamless smartphone integration for an enhanced infotainment experience.
- Cruise Control: Ensuring a relaxed driving experience on long journeys.
- Auto-Dimming IRVM: Reducing glare from trailing vehicles at night.
- Safety Upgrades:
- Traction Control System: Maintaining optimal grip on slippery surfaces.
- Hill Hold and Descent Control: Assisting in managing steep inclines and descents.
- Rear Parking Camera: Making parking in tight spots easier and safer.
Mahindra Thar Roxx MX5
The Mahindra Thar Roxx MX5 is where the SUV begins to offer a taste of luxury alongside its rugged off-road credentials. This variant is designed for those who want a combination of sophistication and adventure-ready features.
Key Features
- Luxury Additions:
- Single-Pane Sunroof: Allowing for a more open and airy cabin feel.
- 18-inch Diamond-Cut Alloy Wheels: Adding a touch of elegance while ensuring off-road durability.
- LED Fog Lamps and DRLs: Enhancing visibility and adding to the vehicle’s premium appeal.
- Leatherette-Wrapped Steering Wheel and Seats: Elevating the interior comfort and style.
- Safety Enhancements:
- Front Parking Sensors: Assisting in avoiding obstacles when maneuvering in tight spaces.
- Automatic Headlamps and Wipers: Providing convenience by adjusting to changing light and weather conditions.
- Tyre Pressure Monitoring System: Ensuring optimal tire performance and safety.
- Electronic Locking Differential (4×4 Versions): Enhancing off-road capability by locking the differential to ensure power is evenly distributed to both wheels.
Mahindra Thar Roxx AX3 L
The Mahindra Thar Roxx AX3 L variant is all about integrating advanced driver assistance systems (ADAS) into the vehicle, making it safer and more intuitive to drive. This trim builds on the features of the MX3 while introducing cutting-edge technology.
Key Features
- ADAS Features:
- Forward Collision Warning: Alerting the driver of potential frontal impacts.
- Lane Departure Warning: Assisting the driver in staying within the lane.
- Automatic Emergency Braking: Automatically applying the brakes in critical situations to avoid collisions.
- Interior Upgrades:
- Digital Driver Display: A 10.25-inch screen providing critical driving information.
- Automatic Climate Control: Maintaining a comfortable cabin temperature with minimal driver input.
Mahindra Thar Roxx AX7 L
The Mahindra Thar Roxx AX7 L is the top-tier variant, offering the most luxurious and technologically advanced features. This trim is designed for buyers who want the best that Mahindra has to offer in terms of comfort, technology, and off-road capability.
Key Features
- Exterior Luxury:
- Panoramic Sunroof: Offering an expansive view and adding a premium feel to the cabin.
- 19-inch Diamond-Cut Alloy Wheels: The largest in the lineup, adding both style and substance.
- Interior and Technology:
- Ventilated Front Seats with Electric Adjustment: Ensuring maximum comfort regardless of the weather.
- Harman Kardon 9-Speaker Audio System: Delivering an immersive sound experience.
- 360-Degree Parking Camera: Providing a bird’s-eye view of the surroundings for easier maneuvering.
- SmartCrawl and Intelliturn:
- SmartCrawl: An off-road cruise control system, allowing the vehicle to maintain a steady pace over rough terrain.
- Intelliturn: Assisting in making tight turns by locking the rear inner wheel based on steering direction.
The Mahindra Thar Roxx represents a significant evolution in the Thar lineup, offering a well-rounded package that combines rugged off-road capabilities with modern luxury and advanced technology. Each trim level is carefully crafted to cater to different customer needs, ensuring that there is a Thar Roxx for everyone, whether you’re a hardcore off-road enthusiast or a city dweller seeking a stylish and capable SUV.
With its competitive pricing, rich feature set, and Mahindra’s reputation for durability, the Thar Roxx is poised to make a strong impact in the SUV market, attracting a diverse range of buyers.
What is the starting price of the Mahindra Thar Roxx?
The starting price of the Mahindra Thar Roxx is ₹12.99 lakh for the base petrol variant and ₹13.99 lakh for the base diesel variant.
What are the engine options available in the Mahindra Thar Roxx?
The Mahindra Thar Roxx offers two engine options: a 2.0-litre turbo-petrol engine with 160 BHP and a 2.2-litre diesel engine with 150 BHP.
Does the Mahindra Thar Roxx come with off-road features?
Yes, the Mahindra Thar Roxx is equipped with advanced off-road features, including a brake locking differential, Penta Link suspension, and a water-wading depth of 650mm.