Ather Rizta Launched in India from Starting at Rs 1.09 Lakh
The Ather Rizta electric scooter has taken the market by storm with its recent launch, offering an unparalleled combination of innovation, design, and technology. Priced competitively starting at Rs 1.10 lakh (ex-showroom), the Ather Rizta is poised to redefine urban commuting in India.
Ather Rizta Key Features and Specifications
- Variants: Available in S and Z variants, with prices ranging up to Rs 1.45 lakh.
- Battery Packs: Offers 2.9kWh and 3.7kWh battery capacities.
- Range: Boasts a range of up to 160km, making it ideal for city and suburban travel.
- Design: Features a sleek and modern design with advanced LED lighting and a spacious storage capacity of 56 litres.
- Technology: Equipped with the latest Ather Stack 6 technology, including traction control and a TFT digital instrument console with touch functionality.
- Riding Modes: Offers two riding modes – SmartEco for maximum range and Zip for full performance.
- Safety: The first electric scooter in India to come with a traction control system, ensuring a safe and stable ride.
- Charging: IP67 certified battery packs with 400mm water wading ability and underseat multi-purpose charger for added convenience.
Why Choose Ather Rizta?
The Ather Rizta stands out in the electric scooter market for several reasons:
- Innovative Technology: With features like reverse, hill-hold, and Magic Twist, the Rizta offers a seamless and enjoyable riding experience.
- Practicality: Ample storage space, comfortable seating, and user-friendly design make it a perfect choice for daily commuting.
- Performance: Powered by a potent PMS electric motor, the Rizta delivers impressive acceleration and top speed.
Ather Rizta Competitor and Bookings
In the electric scooter market, the Ather Rizta faces competition from established players like the TVS iQube, Ola S1 Pro, and Bajaj Chetak. These competitors offer their own unique blend of features, design elements, and pricing strategies, catering to different segments of the market. However, with its innovative technology, practical design, and competitive pricing, the Ather Rizta sets a new benchmark in the urban mobility space, aiming to carve out a significant market share among electric scooter enthusiasts.
Bookings for the Rizta are now open at authorized Ather dealerships, allowing enthusiasts to secure their place for deliveries starting in July. With competitive pricing, innovative features like traction control and SmartEco mode, and a range of variants to choose from, the Rizta offers a compelling choice for eco-conscious riders looking for a seamless and enjoyable commuting experience.
Ather Stack 6 Updates and Halo Smart Helmet
Ather Stack 6 Enhancements
Ather Energy has introduced significant upgrades to its Ather Stack 6 software, enhancing the overall riding experience. Noteworthy updates include Coasting regen, improved GPS functionality, and an engaging ‘ride stories’ feature on the Ather mobile app.
Halo Smart Helmet
Alongside the Ather Rizta, Ather Energy has unveiled the Halo smart helmet, packed with innovative features such as integrated speakers, noise cancellation, Bluetooth compatibility, and Alexa integration. Priced at Rs 14,999 (introductory offer at Rs 12,999), the Halo helmet ensures a safe and connected riding experience.